electronica 2022 saw the return of the international electronics industry to Munich November 15-18.
AspenCore was there and once again hosted the Embedded Forum (and the Power Electronics Forum >>>) with keynotes, panel discussions and technical presentations about Embedded Systems Design, AI and AIoT, High Performance Computing, Designing for Critical Embedded Systems, and other hot topics.
These presentations are now available ON DEMAND. See below for the Embedded Forum agenda and register to view the full program at your convenience.
Sailesh Chittipeddi is executive vice-president and general manager, IoT, infrastructure and industrial business unit Renesas Electronics (Japan) and president Renesas Electronics America and leads the $5 billion non-automotive businesses for Renesas Electronics. He was previously at IDT as an executive vice-president for global operations and CTO, and also ran the PCIe and standard products and IoT systems group. Before IDT, he was president & CEO of Conexant Systems, Inc. and served on its board of directors, successfully leading the company from public company to private equity ownership. He started his career in technology with AT&T Bell Labs and managed progressively larger engineering and operations groups with AT&T Microelectronics/Lucent & Agere Systems. He currently serves as a board member of Tessolve and a board observer for Blu Wireless, Peraso Wireless, and Anagog (Israel). Sailesh holds five degrees, including an MBA from the University of Texas at Austin and a Ph.D. in physics from The Ohio State University. He has earned 64 U.S. patents related to semiconductor process, package and design, and has had nearly 40 technical articles published.
Martin Cotter is senior vice president of the industrial and multi markets business unit at Analog Devices, where he is responsible for driving strategic growth, investment and value capture, and accelerated development of leading precision and core power products and complete solutions. Prior to this role, he led ADI’s global sales and digital marketing since 2016, building stronger, collaborative partnerships with customers and help them deliver differentiated products globally. Martin joined ADI in 1986 as a design engineer and during his career, has led some of the company’s highest-growth business segments, in addition to holding a variety of roles in engineering and product line management. He earned Bachelor of Engineering, Master of Engineering, and Master of Business Administration degrees from the University of Limerick.
Christian Eder is a cofounder of congatec and serves as director product marketing. With 30 years of experience in embedded computing, Christian is also the chairman of PICMG’s COM-HPC workgroup. He is active in a number of further PICMG working groups and functioned as editor of the following specifications: COM Express 2.0, COM Express 2.1, COM Express Design Guide, embedded EEPROM, embedded EAPI, and COM Express 3.0. Christian is also board member of the SGET and editor of the SMARC 2.0 and 2.1 specification. He holds a degree in electrical engineering from the University of Applied Sciences Regensburg, Germany.
Ian Ferguson is VP of marketing at Lynx Software Technologies, responsible for all aspects of the outward-facing presence of Lynx to its customer, partner, press and analyst communities. Ian is also responsible for nurturing the company’s partnership program to accelerate engagement in mission-critical systems. Ian spent nearly eleven years at Arm, where he held roles leading teams in vertical marketing, corporate marketing and strategic alliances. Ian is a graduate of Loughborough University (UK) with a BSc in electrical and electrical engineering.
William Goh is a product system engineer with the low-power connectivity solutions group at Texas Instruments. William works to understand current and future customer needs to define next-generation wireless connectivity technology products. He engages with customers worldwide and has authored technical papers on his areas of expertise. William has experience working with the TI embedded processors portfolio and is an alumnus of The University of Florida.
Dr. Mario Heid joined OMNIVISION in 2007, tasked with business development and technical marketing for the automotive image sensors. As global marketing head for the automotive products, he has been instrumental in steering its success in the automotive imaging industry. Since 2013, he has been heading OMNIVISION Europe operations as general manager, while still actively engaged in the automotive imaging field. Mario started his career in the high-tech industry by developing ultra-fast optical switches for Siemens in the optical networks business unit, before moving onto managing the Siemens Mobile camera development team for several years. He received his Ph.D. from University of Würzburg for his research in femtosecond laser spectroscopy.
Suad Jusuf leads the global AIoT team within the ecosystem business development group at Renesas. He is responsible for strategic marketing and business development. He has over 20 years of experience in semiconductor markets across different technologies and segments like motor control, artificial intelligence, machine learning, and voice-user-interfaces. Has in-depth knowledge and experience within control techniques, regulations and automatization, marketing, business development and management.
Martin Kellermann is a marketing manager at Microchip Technology GmbH, Munich. In this role he works with the European sales and field application team to position the strengths of Microchip FPGAs and SoCs to clients. He is a seasoned FPGA and SoC professional with a track record of successful customer and project engagements in the industrial, automotive, and data-center domains. Martin possesses a strong background in high-speed serial data transmission, signal integrity and hardware debugging which helped numerous customers finish their designs successfully. He has also taught courses covering industrial applications and hardware concepts. Martin holds a diploma in electrical engineering from the Landshut University of Applied Sciences.
Jack is a System Applications Engineer with Analog Devices located in Cork, Ireland. His current primary area of work is developing A.I. models for deployment on the edge within the Connected Motion & Robotics group. Jack has a Master’s degree in Artificial Intelligence from the University of Limerick and a Bachelor’s degree in Electrical & Electronic Engineering from University College Cork.
Mick McCarthy is the director of advanced automation at Analog Devices and has been at ADI for more than 20 years. Having spent many early years supporting customers on the breadth of ADI products, he is always keen to solve problems and understand how to make things ‘better’. He has a keen interest in industrial communications and associated system-level solutions. With the majority of his career focused on the industrial domain, Mick has spent considerable time meeting with customers across all global markets to discuss future requirements and technology adoption. He holds a Bachelors in electronic engineering and an MBA, both from the University of Limerick. He is based in Limerick in Ireland.
Ali Osman Ors currently leads the AI/ML and related enablement strategy and technology activities for NXP Semiconductors’ edge processing portfolio. He previously held leadership roles in AI strategy, strategic partnerships, and platform designs for the ADAS and autonomous products in the automotive business line and has served as a director on the board for several industry consortia related to autonomous driving. Prior to joining NXP, Ali was VP of engineering for CogniVue Corp and led the R&D teams developing vision SoC solutions and Cognition processor IP cores. Ali holds an engineering degree from Carleton University in Ottawa, Canada.
Mark Patrick is technical marketing manager for EMEA for Mouser Electronics, responsible for creation and circulation of technical content within the region — content that is key to Mouser’s strategy to support, inform and inspire its engineering audience. Prior to this, Mark was part of the EMEA supplier marketing team and played a vital role in establishing and developing relationships with key manufacturing partners. In addition to a variety of technical and marketing positions, his previous roles include eight years at Texas Instruments in applications support and technical sales. A “hands-on” engineer at heart, with a passion for vintage synthesizers and motorcycles, he thinks nothing of carrying out repairs on either. Mark holds a first class Honours Degree in electronics engineering from Coventry University in the UK.
Wilfried Platzer studied information technology with an emphasis on RF in Karlsruhe, Germany. He started at ITT in 1997 and later worked at TDK-Micronas. Wilfried has held several positions starting as a field applications engineer and then focusing on IC concept and IC system architecture engineering for mixed-signal ICs. After 11 years, he moved to an electronic predevelopment position at Auma and in 2015, he joined Linear Technology which later on became part of Analog Devices. Currently, Wilfried is a senior field applications engineer at Analog Devices, providing regional support for Switzerland.
Pier Paolo Porta is director of automotive marketing at Ambarella. In 2009, Porta was one of the founding associates of VisLab srl, and from 2010 he was part of the board of governors of the company until it merged with Ambarella in 2015. He is now responsible for the automotive European business unit as well as stereovision-related product marketing at Ambarella. He received his Dr. Ing. (Master) degree in electronic engineering in 2005 from Università di Parma, Italy, after which he joined VisLab, the artificial vision research group at the university, where he also earned a PhD in information technology in 2010. Pier’s background is in autonomous driving and ADAS, and he is focused on stereovision, sensor fusion, and traffic sign recognition. He took part in the DARPA Grand Challenge in 2005 and 2007. Additionally, he participated in the VIAC project in 2010 and the PROUD project in 2013. He is the author of numerous papers published in international scientific journals and conference proceedings.
Richard Price is chief technology officer at PragmatIC Semiconductor and has over 25 years’ experience in the development and commercialization of a wide range of new technologies based on novel processes, materials and flexible electronics. Richard has a BSc and PhD in chemistry from the University of Durham. He is inventor/co-inventor on over 25 patent families. Richard is a non-executive director at the Henry Royce Institute – the UK’s National Institute for advanced materials research.
Dr. Ekaterina Sirazitdinova is a data scientist at Nvidia, specialized in solving computer vision and video analytics problems by means of AI. Her current focus also includes deep learning inference optimization on embedded devices. Previously, Ekaterina was a research engineer applying deep learning to medical image analysis. She has also authored several peer-reviewed journal and conference publications on various applications of image-based 3D reconstruction, localization and tracking. Ekaterina received her Ph.D. in computer science and M.Sc in media informatics, she also holds a Diploma in business informatics.